Categories

• Several People Are Outraged

  Slack has a new logo, and everyone hates it.

• Undersold

  Another identity from the offices of Pentagram that elicits a feeling somewhere between despair and indifference.

• Brands Renewed

  An appreciation for identity programmes that seek to refine rather than reinvent.

• Refigure

  Brand identity and application design for personalised meditation service.

• British Government Identity, Revisited

  With the British government now able to count itself among the few countries sporting a coherent identity programme, a follow up to my 2009 post on the subject.

• Landmark Olympic Websites, Where Art Thou?

  Whereas the world’s foremost architects, graphic artists, typographers, iconographers and illustrators are asked to create their best work to celebrate each Olympic Games, still we wait for the Olympic movement to give equal consideration to the design of its websites.

• 24 ways

  Award-winning redesign for popular web geek advent calendar.

• Matter

  Beautiful reading experience for publisher of unmissable journalism.

• Flying The Flag

  Andrew Mitchell, the International Development secretary, has unveiled a new logo that will appear on overseas aid provided by his department; be it grain packets, schools or water pumps.

• Flipping The Bird

  With a worsening financial crisis and continued destruction of the world’s natural resources, there are undoubtedly more important things to worry about than Twitter’s slightly tweaked bird logo. Yet here we are.

• Logo Spotting

  My love of detail is often reaffirmed by my noticing the almost inconsiderable tweaks in the designed environment around me.

• A Cohesive & Unified Identity for British Government

  With an escalating national debt, the talk at this months party conferences is of cuts to public spending and smaller, more efficient government. I believe one clear way of achieving this would be to introduce a single unified brand across government.

• Apture

  Designing a powerful publishing tool for the web’s content creators.

• Simply Walsall

  In the last few years, two public organisations in Walsall have undergone renewals, and both have choosen to reflect this change with simpler identities.

• Groopix

  A tool for curating and printing group-based photo albums.

• nGenera

  Brand identity for on demand enterprise technology platform.

• Ning

  Lead design for customisable social media platform.

• cwhomes.co.uk

  Property portal for independent estate agents in Coventry and Warwickshire.

• Brand New Britain

  A report published in September 1997 found that Britain’s image abroad was one of a backward looking country. In the eyes of consumers we produced goods of poor quality, while potential tourists saw a country were they would encounter bad weather and shoddy bed and breakfasts. Britain needed a new identity, but the country was unsure where its identity actually lay.